Inversa Follows Two-Track Strategy
Fredericton-based Inversa Systems, whose technology can detect structural flaws through backscattered radiation techniques, intends to pursue a twin-track strategy in 2013 to pursue its two key markets – civil infrastructure and the offshore oil and gas industry.
The company wants to scale up sales in its civil business, which is mainly testing infrastructure like culverts (corrugated metal pipes) to make sure they are structurally sound. That business accounts for about 60 percent of Inversa’s revenues, but the greater growth may be found in the fledgling business of monitoring