SMEs Demand More Flexibility from Government

Small and medium-sized businesses in Atlantic Canada want governments to tweak recent support programs to help these companies avoid bankruptcy in the current pandemic.

Spokespeople for organizations representing the owners of SMEs applaud the government’s efforts to help small businesses and they understand that governments are reacting to the pandemic on the fly and don’t have time to produce

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LeadSift, Innovacorp Aid IT Startups

Halifax-based LeadSift, whose software helps customers find sales leads, has reached an agreement with Innovacorp to let Nova Scotian tech startups use its software free.

LeadSift has developed software that helps business-to-business companies find potential customers who have revealed an intention to make purchases in their field. The company doubled its revenues in 2019 and was expecting to

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Lab2Market-Health Seeks Applicants

The first cohort of Lab2Market, the Canadian organization that helps researchers form businesses, will be a Dalhousie University program dedicated to healthcare innovation in light of the current pandemic.

The Covid-19 crisis has forced the national group to alter its plans and open applications until April 17 for a healthcare cohort, which will run over the summer.  

Modeled on successful

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SimplyCast Covid-19 Communication

Dartmouth-based automated marketing company SimplyCast has retooled its communication software in order to support organizations during the pandemic.

In a statement, the company said its software can be used by municipalities, health-care clinics, governments, non-profits, organizations and enterprise corporations to aid with such issues as the management of resources, public engagement,

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En Point Reworks Mentoring Solution

After two years of incremental changes, mentorship software firm En Point is launching the first comprehensive rework of its online platform.

En Point’s software helps universities, companies, non-profits and professional associations to manage mentorship programs by logging the interactions between mentors and mentees. The metrics, which are chosen by each individual client organization,

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NS Unveils SME, Worker Supports

The Nova Scotia government on Friday announced $40 million in supports for workers and small businesses coping with the impact of the Covid-19 pandemic.

The government issued a statement saying it is launching a $20 million Worker Emergency Bridge Fund to help self-employed people and laid-off workers who are not eligible for employment insurance. It also has launched a $20 million Small

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Jobs: New Opening at CloudKettle

For the second week in a row, Halifax-based CloudKettle has braved the economic headwinds to post an opening on the Entrevestor Job Board. Our Job of the Week column today features its need for an Intermediate Salesforce Administrator.

Halifax-based CloudKettle is a consulting company that helps business-to-business SaaS companies improve their use of Salesforce and the Google Marketing Platform

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Tenera Poised To Aid Seniors’ Homes

A Halifax company is poised to install technology that could help seniors’ homes protect their staff and residents in the current pandemic, but the work has to wait for the crisis to pass for the installations to begin.

Tenera has developed hardware and software that can assess the positioning of residents and staff, even visitors, in retirement or nursing homes. It’s accurate within six inches,

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Marketing in the ‘New Normal’

Marketing specialist Katelyn Bourgoin and her CustomerCamp team are launching a new online community called Marketing Mastermind to help marketers and entrepreneurs navigate the new business environment.

Marketing Mastermind is a free pop-up community in which marketers and entrepreneurs help each other figure out what marketing looks like in this “new normal.”

Bourgoin said in an interview

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