Headspace Design, a Halifax graphic arts consultancy, has soft-launched its new Perfect Pitch application as a beta model.

Perfect Pitch is an online instrument that helps graphic artists perfect their pitches to clients. It allows the artist to create a file for the client, collaborate with colleagues to develop attractive proposals and monitor leads as they progress.

The app is designed to solve the pain caused by the unwieldy process of pitching a client and maintaining that client’s file throughout the process. Perfect Pitch keeps case studies in one place and easily allows content writers to work on the file, produce more imaginative proposals than template would allow and to re-create new proposals off of existing content.

Headspace Principal and Design Director Kyle Racki has been showcasing the product around Halifax and has now posted a beta for trial and feedback. He said in an interview this week the firm is now in talks with Acoa with an eye toward getting help from a development standpoint.

Headspace now has about five people on staff and continues to bring in money as a service provider, but it wants to rely more and more on products like Perfect Pitch.