I’m pleased to be the guest speaker at a TecSocial gathering Thursday in Sydney – one of a few events Entrevestor will be attending in Cape Breton late next week.

I’ll be delivering a brief chat on communications for startups at the TecSocial get together from 5:15 pm to 7:15 pm June 4 at the Membertou Trade & Convention Centre.

My talk will focus on the need for startups to identify their key message and make sure the entire team can deliver it.  They have to communicate internally and to investors, customers, and the broader world.  It’s important because no one can achieve their startup goals if they can’t explain to partners, customers and funders how and why the project will succeed.

TecSocial is a monthly meeting organized by Innovacorp in Sydney for those with an interest in technology and entrepreneurship. It is a free event and is open to the public. 

The next day, June 5, the Entrevestor Luncheon sponsored by BDO will be held at the Verschuren Centre at Cape Breton University.  Bob Pelley, the Innovacorp investment manager in Cape Breton, will lead a discussion on how to enhance the ecosystem to lift up the range of young companies that have started in Cape Breton recently. (Disclaimer: Innovacorp advertises on Entrevestor.)

The lunch, which starts at noon, is free and tickets are available here.

After the lunch, Spark Cape Breton Demo Day will be held from 2:30 to 5:30 pm.

Past Spark Cape Breton winners, including PizzaGO, Artisync, Shout!, Chatsubo Heavy Industries, BAMS Systems Inc., SONA Nanotech Ltd., and Map Master Technologies, will discuss their experiences and update the audience on their progress.

Spark Cape Breton is a competition for the best early stage technology companies in Cape Breton and the Mulgrave area.

Following this, a get together will be held at The Old Triangle in Sydney.

The latest Spark Cape Breton competition is now calling for submissions. Winners could receive up to $50,000 in cash and mentorship from experienced entrepreneurs. Anyone from Cape Breton or the Mulgrave area who is interested in entering muse submit a three- to five-page business summary by June 30, 2015, at 5:00 pm AST.