The New Brunswick Information Technology Council has issued the following press release:

New Brunswick Information Technology Council Re-launches and Re-brands as TechImpact

Fredericton—The New Brunswick Information Technology Council (NBITC) announced today it is re-launching and re-branding as TechImpact. The private-sector group is made up of the top leaders from Information Communications Technology companies from New Brunswick and increasingly throughout the Maritimes.

“The technology sector holds tremendous potential for Eastern Canada. By embracing technology in everything we do, we can build a stronger economy, create new jobs and opportunities, assist existing private sector companies in becoming more competitive globally, and help government cost-effectively deliver public services,” said Roddy Awad, TechImpact’s chair and the president of Moncton-based TKS.

TechImpact has five prime areas of focus:

1)   Developing the region’s workforce including improving the education system and attracting and retaining skilled immigrants

2) Celebrating the successes of business and government technology initiatives

3) Building regional businesses by supporting the ecosystem and finding more opportunities for export

4) Working with all levels of government to create a supportive policy environment and smarter ways of delivering public services

5) Fostering innovation through increased research and commercialization efforts in the private sector and in post-secondary institutions

For TechImpact’s CEO Ed McGinley, the evolution to a new brand reflects the organization’s mission. “Through discussion with our members and deliberation on our long-term goals, it became clear that our focus needed to be on the impact of technology in transforming our region’s economy,” he said. “It’s not just about technology, but more importantly what technology can do for our society.”

About TechImpact

TechImpact is a private sector group made up of leaders from the top Information Communication Technology companies in Eastern Canada. TechImpact’s focus is on embracing technology to deliver positive economic and social impacts. Find out more at or follow @TechImpact_IT.