After its business grew by about two-thirds in the last year, Marcato Digital Solutions this month released its most recent new feature, which it calls Maracto Live.

Based in Sydney, Marcato provides organizational software to music festival organizers around the world. The Software-as-a-Service platform was used in 240 music festivals this past summer, up from 143 a year earlier.

Now Marcato Live is offering greater flexibility to the festivals that use the software, and this greater flexibility means the product can be used by a new range of customers, including sports events, film festivals and conferences.

“We’re launching the latest update for our platform and it’s a more flexible and scalable solution,” said Marcato Founder and CEO Darren Gallop in an interview last week. “In addition to the usual performance updates, we’ve allowed flexibility that can allow different types of events to use it.”

He added that the company at the moment is not aggressively courting markets like conferences. However, feedback from clients has told Maracato that clients want to use it for a range of events, and the new release allows them to do so.

With 19 employees, Marcato now accommodates more than 250 festivals and live event organizations worldwide, including Coachella, X Games, Bonnaroo, MAMA & Co., CMA Country Music Festival & Awards, New Orleans Jazz Festival, and Madison House Productions.

Gallop has been working on Marcato for about seven years and is now gaining interest in the Sydney tech community with his latest venture, Arista Data Solutions.

Founded by Gallop, Laird Wilton, and Darryl MacLeod, the company recently won $45,000 in Innovacorp’s Spark Cape Breton competition. Arista is a web-based software that provides clients with data security tools and resources.

Gallop was coy about the details of the new company, but said there will be announcements on it soon.