Citrus Searching for Killer Product
Best known for its real estate website TxT2look, the team at Citrus Mobile Solutions is staffing up for a range of projects for clients and looking for that “holy-grail” product that will make its name.
The team is headed by Brian Perry and John Gallinaugh, who over the past five years have launched several ventures and projects focusing on short message service marketing applications, also known as SMS, for smartphones.
What that means is they use texting as a marketing tool.
They gained national attention during the 2010 Winter Olympics when they launched a service that sent updates