Zaptap To Close Funding in Days
Fredericton-based Zaptap is on the threshold of closing a round of funding as it prepares for the North American launch of its system by a handful of luxury product makers this autumn.
Headed by founder and CEO Yan Simard, Zaptap’s software allows consumers to ``zap’’ a product label in a store with their smartphones, and immediately receive information on the product such as technical specifications, warranty information, etc. The system allows a retailer or maker of a consumer product to design and produce a label, control the information it delivers to consumers, and track the