Mulli Swing Solutions, which helps golfers improve their swings, captured the top prize in the Growth Category last week at the University of New Brunswick’s RBC Student Pitch Competition.
The Fredericton-based company has developed sensors that attach to the grip of a golf club, producing data that helps golfers and their coaches analyse the player’s grip and swing. Its co-founders are Brycen Munroe, Alex Khoshbakhtian, Matthew Ryan, and Ethan Belliveau.
“Currently in the advanced prototyping stage, we are actively refining the product to bring it to market while exploring applications for other sports like tennis and hockey,” said the Mulli team in a statement.
The Student Pitch Competition is an annual event hosted by the J. Herbert Smith Centre for Technology, Management and Entrepreneurship, and is divided into two categories: Ideas, for undergraduate students, and Growth for Graduate students.
The Ideas category was won by Safe Mail, founded by Zachary Taylor. Safe Mail is a proactive phishing and marketing scam prevention service.
The other prize winners – all of whom were from UNB, unless noted – were:
Ideas Category
Second Place: Purely PEI
Lika Kramarchuk, Erika Marcel, Diya Lalit Bubna, University of PEI
Purely PEI wants to make treats using species (and maybe potentially even plants) that are invasive to Canada but are good for dogs. It would provide extra health benefits for pets and help the planet.
Third Place: Zinger Golf
Nick St Pierre
Zinger Golf hopes to transform golf ball recovery by using advanced technology to efficiently retrieve, refurbish, and resell lost golf balls.
Innovation Award: SmartSteer Solutions
Adam Derrah, Lucas Wilson, Matt Mills, Ethan Drost
SmartSteer Solutions aims to revolutionize the traditional zero-turn lawnmower by creating controllable front caster wheels while also maintaining the popular traditional lap bar controls.
Impact Award: Binovate
Richard Naing
Binovate is working on a modular recycling assistance that can be retrofitted on to existing open-top recycling bins. The product includes a camera that uses computer vision and AI to detect the object and a screen to tell people in which compartment it should be emptied.
Growth Category
Second Place: Flomaru
Ali Shaverdi, University of Waterloo
Flomaru is an open marketplace platform for global flower delivery, connecting consumers, florists, and suppliers across borders.
Third Prize and Communication Award: DeepREM Labs
Alex Tree
DeepREM’s mission is to help enhance users’ quality of life by providing a system to actively improve their sleep.
Social Innovation Award: Peptok
Uche Babatope, Solomon Danquah, Gabriel Olabanji
Peptok is working on a mentoring platform that connects retired seniors to young professionals. It helps retired professionals remain socially engaged, thus reducing their risk of social isolation, while providing mentorship to young professionals.
Technical Innovation Award: SMARTXL.io
Founders: Geetesh More, Long Tran Hong Nguyen
SMARTXL.io is working on an innovative SMART data accelerator. It boosts performance and cuts down power consumption while using minimal hardware resources.
