Five Newfoundland and Labrador startups will compete for more than $45,000 in prizes at The Genesis Pitch, taking place Oct. 29 at the St. John’s Convention Centre.
Organized by Genesis, the province’s technology incubator, the event marks the largest prize pool in its history, including a $30,000 top prize and the Pitcher Plant trophy. The competition is part of techNL’s annual Innovation Week, which highlights innovation and entrepreneurship across the province.
The five finalists represent a cross-section of emerging technologies being developed in Newfoundland and Labrador:
- Data Farms – Founded by Heather Zurel, Data Farms is developing tools to improve agricultural productivity and sustainability through data-driven insights. The company aims to help farmers make more informed decisions using analytics and precision technology.
- Hadamard – Led by brothers Nathaniel and Thomas Roberts, Hadamard is focused on computational solutions for complex analytical problems. The startup’s work applies advanced mathematics and computing to support fields such as engineering, research, and industrial design.
- Lunisity – Co-founded by Girish Verma and Nico Heinken, Lunisity is working on an education technology platform designed to enhance student learning experiences through personalized and interactive tools. The company is targeting both institutional and independent learning environments.
- MedTemp – Founded by Bradley Russell and Jamie Heath, MedTemp is developing technology to support healthcare staffing and workforce management. The company’s platform aims to match medical professionals with temporary placements efficiently and securely.
- Starluv – Founded by Adilya Dragan, Starluv is creating a digital platform that connects users through shared experiences and interests. The company is focused on building a community-centered network with tools for discovery and connection.
The Genesis Pitch provides founders with the opportunity to present their ventures to investors, industry leaders, and members of the public. In addition to cash prizes, the competition offers exposure to potential partners and supporters within the province’s tech sector.
Genesis, based at Memorial University in St. John’s, supports early-stage technology startups through funding, mentorship, and business development programs. The organization said the competition reflects its role in helping entrepreneurs move from concept to commercialization.
The Genesis Pitch begins at 1 p.m. on Oct. 29 at the St. John’s Convention Centre. You can find more information here.
