Saint John-based Procedureflow has launched a beta version of its Agentic API, a product designed to help enterprises ensure artificial intelligence agents follow approved business procedures rather than relying on open-ended reasoning.

The company said the API allows customer-facing chatbots, voice assistants and automation platforms to access the same version-controlled workflows that employees already use through Procedureflow's platform. The goal is to improve consistency, compliance and oversight as organizations deploy AI in customer service and back-office operations.

Procedureflow said many organizations in sectors such as financial services, insurance, healthcare and government are eager to expand their use of AI, but remain concerned about the risks of inaccurate or inconsistent responses. AI systems often rely on unstructured documents and human oversight, creating the possibility of incorrect answers or actions that fall outside company policy.

The new API is intended to address those concerns by directing AI agents through structured, step-by-step workflows instead of allowing them to generate responses from a broad collection of documents.

The company said the API provides a single source of operational knowledge for both employees and AI systems. Business teams can update workflows as procedures change without depending on software developers, while organizations retain an audit trail showing the steps an AI agent followed.

"Enterprises don't have an AI ambition problem, they have an AI trust problem," said Procedureflow CEO Daniella DeGrace in a statement. "Our Agentic API lets organizations put their AI agents on the same approved, governed paths their best people already follow."

The beta program is aimed at organizations in highly regulated industries that already have a specific AI application they want to test. Procedureflow said it will work directly with participating customers to define use cases, enable the API within their existing environments and validate results before broader deployment.

General availability of the Agentic API is planned for later this year.

Founded in 2015, Procedureflow develops software that converts operating procedures into visual workflows designed to guide employees through complex tasks. The company says the same structured workflows can now be used to govern AI agents, allowing organizations to maintain a consistent set of procedures for both human workers and automated systems.

Procedureflow’s last funding round was an $11.8 million raise in 2022.