Cribcut Pivots, Rebrands as Bright

Halifax-based Cribcut, known for its at-office haircuts and beauty services programs, is rebranding as Bright and adding new personal well-being and fitness services to its platform.
Bright will continue to sell its on-site services to employers to be included in employee well-being packages. But it has added a virtual arm to its business during the COVID-19 pandemic to offer online services