SimplyCast’s New Chinese Version
We in the media missed a little item this week, but it merits a bit, maybe quite a bit, of attention: SimplyCast has launched a Chinese version.
The Dartmouth-based company is already a global leader in multi-channel marketing and CEO Saeed El-Darahali is now making good on his ambitions to dominate this business worldwide. The former Innovacorp exec never lacked determination, planning SimplyCast at inception as a platform-as-a-service enterprise rather than a simple software-as-a-service solution, meaning the company could develop new products more quickly and inexpensively than