Affinio Wins $1.5M and Strata Award
Affinio, the Halifax-based social media analytics company backed by Build Ventures, captured third place Tuesday at the Startup Showcase of the prestigious O’Reilly Strata Conference in New York.
The announcement, posted on the conference website, capped off a huge day for Affinio. Earlier in the day, it had launched its first product, Tactics Cloud, which lets small businesses mine social media and other data to find potential customers, partners or employees. It also announced it had received a $1.5 million equity investment from Build Ventures, the regional VC fund based in Halifax.